Marketing Plan

Six-STEP MARKETING PLAN

Practical Marketing Plan

Why do you need a written marketing plan?

You’ve reached that stage of growth where you feel your organisations needs to project a more professional image. 

You have lots of ideas about marketing, but don’t know where to start.

You are suffering from doing too many marketing activities and don’t know where to focus.

You are frustrated that your marketing isn’t working and you’re only getting the occasional referral from word-of-mouth contacts.

Time isn’t on your side. You have colleagues, clients, prospects, investors all impatient to get to the next level and wanting results fast. 

If you had unlimited time for research, more people, and funds, then you could probably do this yourself. You need a quicker, practical and affordable solution.

You need a clearly defined plan which shows immediate next steps to drive the right type of leads.

You don’t want a cookie cutter approach; you need a tailored plan. One you can communicate with clear next steps, without the jargon. To clearly instruct your team, set clear goals, reassure stakeholders and attract more of the right business opportunities.

Stop wasting time and resource on marketing services that don’t work for you. Create a marketing plan focussed on your business goals that you can action.

Our simple six-step process quickly delivers a tailored marketing communications plan

Achieve:

A written strategic marketing plan.

Clarity on immediate marketing tactics within your resources and budget.

The foundations for future marketing.

We build a bespoke plan that includes:

  • Ideal Client Profiling - Understand who you’re really trying to reach

  • Marketing Messaging - Clear, compelling language that resonates

  • Channel Strategy - Choose the right mix of digital, direct, and partner-led marketing

  • Implementation Plan - What to do, when, and who’s responsible

  • Metrics & Measurement- Define success and how to track it

  • Team Presentation - Share the plan with your team so everyone’s aligned

Outcomes

At the end of the Six Step Marketing Plan programme you will have :

  • A bespoke written marketing communications plan – created more quickly and easily than doing it yourself or with your senior team.

  • Two / three practical and realistic marketing strategies – tailored to your unique organisation and growth stage, not a cookie-cutter plan.

  • A roadmap of marketing tactics – bespoke to your organisation for immediate implementation.

  • The confidence to direct your team – to reduce your marketing workload.

  • The rationale behind your marketing decisions – to explain to stakeholders.

  • Access to an experienced strategic and tactical marketer, specialised in your sector –for independent feedback and focus.

Why It Works

STEM businesses often grow through technical excellence and word of mouth. But when it’s time to scale, you need a marketing strategy that’s structured, measurable, and aligned with your business goals.

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This service gives you the clarity to make confident decisions and the plan to execute them.

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Oxfordshire,

OX12 9FF, UK

+44 (0)1235 606077

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Company Registration Number 09401276

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